- Title
- In a galaxy far, far away
- Creator
- Buchmann, Anne
- Relation
- International Tourism and Media Conference, 2010. Proceedings of the International Tourism and Media Conference, 2010 (Melbourne 11-13 July, 2010) p. 41-44
- Publisher
- Monash University / La Trobe University
- Resource Type
- conference paper
- Date
- 2010
- Description
- This paper discusses the need for creating and marketing more sustainable forms of tourism, in particular Lord of the Rings-film tourism in Aotearoa New Zealand (NZ) to strengthen the long-term viability of this growing niche tourism.
- Subject
- film tourism; marketing; social impact studies; environmental aspects; socio-cultural aspects
- Identifier
- http://hdl.handle.net/1959.13/935149
- Identifier
- uon:11986
- Language
- eng
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